Strategic communications

It all starts from business objectives

Messaging
Positioning
Investor relations
Funding communication
Crisis communication
QBRs

Examples of work:

  • Directed the communication efforts for Aiven's Series C ($100M) and Series C Extension ($60M) funding rounds. Responsibilities encompassed crafting messaging strategies, coordinating media tactics, orchestrating press releases across three continents, generating social media content, managing internal and investor communications, and performance measurement. All of this resulted in extensive media coverage, including media outlets such as Reuters, Bloomberg, VentureBeat (Series C), and Wall Street Journal, TechCrunch, and The Register (Series C Extension).

  • Produced and coordinated Quarterly Business Reviews (QBRs) at Aiven, in collaboration with the FP&A team.

  • Defined mission, vision, and purpose for a technology company.

  • Building a communications strategy and a messaging framework for a youth organization. Turned it into a brand book.

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Thought leadership